Book
Advertising principles and problems
by Dirksen, Charles J; Kroeger, Arthur
Homewood, Ill · R. D. Irwin · 1973
Reference collection
In-library use only
HF5823 .D63 197319A
Subjects
Details
- Edition
- 4th ed
- Extent
- xiii, 655 p
- Language
- eng
- Publisher
- R. D. Irwin
- Published
- 1973
- ISBN
- 9780256014020
- LCCN
- 72086624
- LC class
- HF5823 .D63 1973
- Dewey
- 659.1